Regional TV Show Features BayEDA President, Becca Hardin

The latest episode of Florida’s Great Northwest’s regional TV show, filmed at Northwest Florida Beaches International Airport (ECP), features BayEDA President, Becca Hardin. During the episode, Hardin showcases the economic development assets of Bay County, including certified sites, and discusses the organization’s marketing strategy.

 Last year, Gulf Power Company launched the Florida First Sites program in partnership with international site selection firm, McCallum Sweeney Consulting to increase the number of shovel ready properties in the region. Through this initiative, two Bay County properties gained certification: Port Panama City’s Intermodal Distribution Center (IDC) and The St. Joe Company’s VentureCrossings.

 “A certified site means that it’s cleared, has appropriate zoning and all of the utilities. Basically a company could come in and turn dirt today, because it’s ready for construction,” explained Hardin. Having this designation, for the 54 acre site at the IDC and the 195 acre industrial park at VentureCrossings, catapults these sites onto the radar screens of companies looking for a new location.

 To further increase awareness of the opportunities in Bay County, the BayEDA also partners with other organizations on marketing efforts. Recently, Hardin and Parker McClellan, executive director of ECP, attended MRO Americas 2015 along with Florida’s Great Northwest, where they met, one-on-one, with twenty aviation companies. “We’re going after the MROs (maintenance, repair and overhaul), because that’s what makes sense for our community…and we’re ready,” explained Hardin.

 In addition to the aviation assets, Hardin points out that, “We have the whole picture. We have the properties at the Airport, but we also have an international port. Those are products that not many communities can say that they have.”

 To watch the episode in its entirety please visit:


Becca Hardin

Executive Director, Bay Economic Development Alliance